According to a recent study by Market.us, the European EdTech (Education Technology) market is set for impressive growth, reaching $253.4 billion by 2034. This development is driven by the increasing adoption of digital technologies in education and a steadily growing demand for online learning platforms.
But where can this change have an impact? What are the technologies revolutionizing the way we learn? And why is artificial intelligence at the center of this transformation today?
In this article, we at WhoTeach will help you understand how EdTech is establishing itself and provide an in-depth look at AI-Based Learning and its benefits within companies.
AI-Based Learning: How Artificial Intelligence is Transforming Training
Among the various trends in the EdTech market is the development of learning platforms based on artificial intelligence (AI-Based Learning Platforms). This tool is an evolution of the Learning Management System (LMS), which, thanks to AI, overcomes the limitations of traditional platforms. It does not merely distribute training content but is capable of:
- Personalizing learning paths through the use of recommendation systems (Recommender System) that suggest tailored content.
- Automatically adapting content based on individual performance, thanks to adaptive learning (Adaptive Learning), thus offering a training experience aligned with the learner’s actual needs.
- Creating training content using Generative Artificial Intelligence, capable of quickly producing customized courses, videos, and educational materials.
- Providing real-time feedback, increasing learning effectiveness and engagement.
The integration of Generative AI is a particularly important evolution for digital training because it produces training materials in just a few minutes based on simple requests (prompts). At the same time, Recommender Systems are used during the training process to suggest the most suitable content for learners to achieve their learning goals.
This approach represents a revolution in training, as it allows for the creation of interactive, flexible, and highly personalized learning experiences based on real user data.
How AI-Based Learning Helps Businesses
How can an intelligent LMS truly improve employee training?
For companies, integrating an AI-Based Learning platform means going beyond standardized courses and building tailored paths for each employee, aligned with both individual and corporate goals.
Among the main benefits:
- Personalized learning paths that guide employees toward achieving specific skills.
- Continuous skill updates thanks to AI’s ability to quickly identify emerging training needs.
- Automatic generation of new content based on organizational needs, reducing development time and costs.
- Precise monitoring of progress and engagement, allowing companies to intervene quickly where necessary.
Are Italian companies ready for this revolution?
According to the Artificial Intelligence Observatory of the Politecnico di Milano, 6 out of 10 large Italian companies already have at least one AI project active or in the experimental phase. And the AI market in Italy reached 760 million euros in 2023, with an annual growth of 52%. These figures show that the digital transformation of training is not a future trend but a growing reality.
Conclusions
The adoption of AI-Based Learning allows companies to successfully address the challenges of modern training, making learning more effective, faster, and personalized.
In a rapidly expanding European EdTech market, investing in AI technologies for training not only means innovating but also preparing to compete in a rapidly changing global context. For those looking to the future, integrating artificial intelligence into corporate training offers significant advantages to remain competitive.
We at WhoTeach offer services based on Generative Artificial Intelligence and Recommender Systems. If you want advice on how to integrate them into your company to improve training, contact us!
